Pin designs for hotels, inns and boutique stays: rooms, local guides, packages and events.
8 hotel pin templates
Tap a design to load it into the editor below, then add your photos and change the words.
Click a photo to drag it · drag a corner or scroll to zoom · click an empty slot to add one
Pinterest marketing for hotels
Travelers save hotels on Pinterest while they plan. They search for "boutique hotels in Charleston", "romantic weekend getaways", "where to stay in the Cotswolds" and "family friendly resorts", and they build boards for each trip. A hotel that pins its rooms, its neighborhood and guides to the area shows up in that planning stage.
The templates here fit hospitality: room showcase pins, local guide pins, package and offer pins, wedding and event pins, and seasonal getaway ideas. Load one, add your property photos, and download a 1000 by 1500 pin. The editor runs in your browser, so you can work with full resolution photos from your shoots.
20 pin ideas for hotels
Each one loads into the editor as the pin title.
What works on Pinterest for hotels
1
Sell the destination, then the room
Travelers search for places and experiences before hotels. Local guides, itineraries and day trip pins reach people at the start of planning, and a short note about your hotel on each guide page turns readers into guests. Include a booking link.
2
Show real rooms in good light
Pinners save hotels that look like the stay they want. Use bright, accurate photos of each room type, with one detail shot of what makes it special, and keep text in a band so it never hides the room. Shoot in daylight.
3
Link straight to the right page
Send room pins to that room's page and package pins to the package booking page, not your homepage. Fewer clicks between the pin and booking means more of those visits turn into stays. Add tracking to each link so you can see which pins lead to bookings.
4
Pin seasons and events early
Summer, fall foliage, holiday markets and wedding season each have a planning window. Publish seasonal pins two to three months ahead, and add pins for big local events that fill rooms. Refresh the best seasonal pins each year with new photos.
Board name ideas
Tap a name to copy it. All are under Pinterest's 50 character board name limit.
Pinterest mostly reaches travelers early in their planning, so it works best for building awareness and site visits that turn into bookings later. Local guides, package pins and room showcases linked to your own booking pages help that happen. Results build over months.
What should a hotel pin?
Rooms and suites, local guides and itineraries, packages and offers, weddings and events, dining, amenities and seasonal ideas. Each pin should link to the page that matches it on your own site. Start with local guides, since travelers search for the place before the hotel.
How do I make hotel pins look premium?
Use bright, uncluttered photos, one or two elegant fonts and a calm color palette that matches your brand. Keep titles short, and let the photo of the room or view do most of the work. Avoid crowded collages and too many words.
Are these hotel templates free?
Yes. Edit any template, add your property photos and download the PNG with no watermark and no sign-up. You can use the pins online and in printed materials. Make several versions of each room and guide pin with different photos.