A business account should name boards after what its customers search, not after internal product lines. A candle shop does better with "Candle Decor Ideas" than "Our Autumn Collection". The SEO list mixes product, idea and tip boards that work across many kinds of small business.
Showing 41 of 41. Click a name to copy it.
0 / 50 characters. Pinterest board names allow up to 50.
Plain, searchable phrases. Use these for boards you want people to find.
Aesthetic board names (14)
Mood and style names for inspiration boards. Readable, but less likely to be searched.
Cute and funny board names (12)
Playful names for personal or secret boards.
How to choose a small business board name
You will also want a few boards for your own industry content, such as small business tips or marketing ideas, which attract peers and potential partners. Keep those clearly named, and use the friendly names sparingly.
Name product boards after customer searches (Minimalist Jewelry, Soy Candles, Gift Ideas for Her) and add idea boards that show products in use. Put your brand name in board descriptions, not titles, unless people already search for it.
Example: setting up a Small Business Tips board
Board name
Small Business Tips (19/50)
Board description
Small business tips for makers and shop owners: product photos, packaging ideas, pricing, social media and simple marketing that does not need a big budget.
Board sections
Product Photos
Packaging
Pricing
Social Media
Pinterest
Customer Care
Whichever name you pick, write a one or two sentence board description that repeats the main phrase naturally, and add a
few board sections if the board covers several sub topics. For more options built from your own keyword, try the
Pinterest board name generator, then design pins for the board in the
free pin maker.
Small Business board name FAQ
Should board names include my business name?
Usually not. Board names work best as search phrases. Put your brand name in the board description and your profile, unless customers already search for your brand.
What boards should a product business have?
A board per product category named as customers search, plus idea boards like Gift Ideas or Styling Ideas that show your products in use, and one for helpful how to content.
Do service businesses need boards too?
Yes. Name them after the problems you solve, such as Kitchen Remodel Ideas for a contractor, and pin your own project photos alongside helpful tips.