Every text field on Pinterest has its own character limit, and they are easy to mix up. A pin title stops at 100 characters, a description at 500, a board name at 50. Go over and Pinterest either stops you typing or cuts the text, which often means losing the end of a sentence or a keyword. This counter shows each field with its limit so you can write in one place and paste with confidence.
The pin description box also shows a preview of the first 50 characters, because the opening of a description is often all people see before they tap. Use that space for the most useful words. Everything you type stays in your browser and is remembered on this device until you clear it.
Pinterest character limits at a glance
Pin title: 100 characters. Pin description: 500 characters. Alt text: 500 characters. Board name: 50 characters. Board description: 500 characters. Profile about or bio: 500 characters. Display name: 65 characters.
Pinterest changes its interface from time to time, so if a field in the app stops you earlier than shown here, the app's limit wins. Emoji and some special characters can count as more than one character in some places, so leave a little room if you use them.
Using the space well
A limit is a maximum, not a target. Strong pin titles are often 40 to 70 characters: long enough to include a keyword and a clear benefit, short enough to read at a glance. Descriptions benefit from two or three full sentences that answer what the pin is and why it helps.
For a full check of keyword placement, run your text through the pin SEO checker. For first drafts, try the title generator or the bio generator.