30 curated hashtags

Photography hashtags for Pinterest

Photography tags fall into two groups: learning tags (#photographytips, #lightroom) and session tags (#familyphotos, #couplesposes). Use whichever describes the pin.

Hashtags versus keywords on Pinterest: hashtags are optional here. Pinterest search leans on the words in your pin title, description, board name and the text on the image, so a clear keyword phrase does far more than any tag. If you use hashtags, add two to five relevant ones at the end of the description. These tags are curated ideas with no volume data, and they tend to matter more on Instagram and TikTok.

Click a tag to copy it, or copy a whole set. Sets copy with spaces, ready to paste.

Core hashtags (10)

Broad tags for the niche. Pick one or two at most.

Topic hashtags (10)

Specific sub-topics. These describe a single pin best.

Community and style hashtags (10)

Community, format and mood tags. More useful on Instagram and TikTok.

Ready-made photography hashtag sets by pin type

Four tags per set, picked for one kind of pin. Copy the set that matches the pin you are posting.

How to use photography hashtags on a pin

Working photographers should add a location tag on portfolio pins. Clients often save session ideas and then look for a local photographer.

Tag the session type or technique, plus your location on portfolio pins: #familyphotos #goldenhour and your city. Before and after edits deserve an editing tag like #photoediting.

Example pin description

What to wear for fall family photos: a coordinated palette of rust, cream and denim that looks good together without matching. #familyphotos #goldenhour #photoideas

Photography hashtags to avoid

Avoid gear brand tags on photos that have nothing to do with the gear, and skip #nofilter on edited images. Accurate tags build trust with other photographers and with clients who check your process.

The words before the hashtags do the real work. Find phrases for them in the Pinterest keywords for photography list, generate more tags from your own topic with the Pinterest hashtag generator, and write the full description with the description generator.

Photography hashtags FAQ

Should photographers add location hashtags?

Yes, on portfolio pins. A location tag, plus the city in the description, helps local clients find you.

Which tags suit editing tutorials?

Tags like #photoediting, #lightroom and #lightroompresets describe the content and the tool.

Do photography hashtags matter on Pinterest?

Somewhat at best. Strong images, clear titles and organized boards matter more.

Should I tag the camera or phone I used?

Only on content about that gear, like an iPhone photography tutorial. On portfolio pins, a gear tag adds little for clients, who care more about the result and your location.

Hashtags for other niches

See all niches on the Pinterest hashtags hub, or browse holiday pin ideas for seasonal tags.

Free tools for this