Holiday Marketing Calendar: Every Pin Date and Audience

55 holidays, days and seasons, sorted by what comes next, with live countdowns and the audience searching for each one: women, young men, bloggers, sellers and couples. Every row links to the full pin idea page, and every segment links to the free tools that build the pins.

Who searches what

Pinterest is not one audience. The holiday that earns for a nail artist is not the one that earns for a snack blog or an Etsy shop, so pick the segment that matches what you make and pin for that window first.

Women on Pinterest

The largest audience on the platform saves nails, outfits, printables and decor. Seasonal style pins (fall nails, christmas nails, valentines nails) and printable planners are the repeat winners, with quotes and gift guides right behind them.

Holidays: International Women's Day , Mother's Day , Valentine's Day , Easter , Back to School , Graduation , Wedding Season , Cinco de Mayo , Boo Basket , Elf on the Shelf , Chocolate Day , Ice Cream Day

Young men on Pinterest

The fastest growing searches around holidays are costume and game day terms: last minute halloween costumes men grew more than 10,000% a month in the Pinterest Trends read of 30 October 2026, alongside team outfits and snack ideas. Snacks, costumes and listicles travel with this audience.

Holidays: Super Bowl , Halloween , Trunk or Treat , St. Patrick's Day , 4th of July , New Year's , Star Wars Day , Pizza Day

Bloggers and content creators

Every holiday is a post plus two pins: one aimed at the search phrase, one at the outcome. Trend roundups, printable packs and infographics earn the saves, and the same holiday pages on this site double as content calendars with start pinning dates.

Holidays: Christmas , Thanksgiving , New Year's , Earth Day , Fall , Spring , Summer , Winter , Pi Day , World Photography Day , Groundhog Day

Shops, sellers and marketers

Three dates carry the year: Black Friday, Cyber Monday and Small Business Saturday, all inside one weekend. Around them, Mother’s Day, Father’s Day, Valentine’s and Christmas are product pin seasons. Sale graphics with a real price beat lifestyle only pins every time.

Holidays: Black Friday , Cyber Monday , Small Business Saturday , Labor Day , Memorial Day , Mother's Day , Father's Day , Valentine's Day , National Donut Day , National Coffee Day

Couples and Valentine week

Seven fixed searches in a row: Rose Day, Propose Day, Chocolate Day, Teddy Day, Hug Day, Kiss Day and Valentine’s Day itself, each with its own gift and quote intent. Girlfriend Day, Boyfriend Day and Siblings Day repeat the pattern in August and October. Day by day gift pins and quote pins are the format that earns here.

Holidays: Rose Day , Propose Day , Chocolate Day , Teddy Day , Hug Day , Kiss Day , Valentine's Day , National Girlfriend Day , National Boyfriend Day , Siblings Day , Wedding Season

The full year, sorted by date

All holiday pin dates sorted by days remaining
Holiday Next date Days Start pinning
Diwali Sun, November 8, 2026 (approx.) 5 Final stretch, publish now
Thanksgiving Thu, November 26, 2026 23 Final stretch, publish now
Black Friday Fri, November 27, 2026 24 Final stretch, publish now
Elf on the Shelf Fri, November 27, 2026 (approx.) 24 Final stretch, publish now
Small Business Saturday Sat, November 28, 2026 25 Final stretch, publish now
Cyber Monday Mon, November 30, 2026 27 Final stretch, publish now
Hanukkah Fri, December 4, 2026 (approx.) 31 Final stretch, publish now
Winter Mon, December 21, 2026 (approx.) 48 Ideal window open now
Christmas Fri, December 25, 2026 52 Ideal window open now
New Year's Fri, January 1, 2027 59 Ideal window open now
Groundhog Day Tue, February 2, 2027 91 Window opens in 31 days
Lunar New Year Sat, February 6, 2027 (approx.) 95 Window opens in 35 days
Rose Day Sun, February 7, 2027 96 Window opens in 36 days
Ramadan Mon, February 8, 2027 (approx.) 97 Window opens in 37 days
Propose Day Mon, February 8, 2027 97 Window opens in 37 days
Chocolate Day Tue, February 9, 2027 98 Window opens in 38 days
Pizza Day Tue, February 9, 2027 98 Window opens in 38 days
Teddy Day Wed, February 10, 2027 99 Window opens in 39 days
Hug Day Thu, February 11, 2027 100 Window opens in 40 days
Kiss Day Fri, February 12, 2027 101 Window opens in 41 days
Valentine's Day Sun, February 14, 2027 103 Window opens in 43 days
Super Bowl Sun, February 14, 2027 (approx.) 103 Window opens in 43 days
International Women's Day Mon, March 8, 2027 125 Window opens in 65 days
Eid Wed, March 10, 2027 (approx.) 127 Window opens in 67 days
Pi Day Sun, March 14, 2027 131 Window opens in 71 days
St. Patrick's Day Wed, March 17, 2027 134 Window opens in 74 days
Spring Sat, March 20, 2027 (approx.) 137 Window opens in 77 days
Easter Sun, March 28, 2027 145 Window opens in 85 days
Siblings Day Sat, April 10, 2027 158 Window opens in 98 days
National Pet Day Sun, April 11, 2027 159 Window opens in 99 days
Earth Day Thu, April 22, 2027 170 Window opens in 110 days
Wedding Season Sat, May 1, 2027 (approx.) 179 Window opens in 119 days
Star Wars Day Tue, May 4, 2027 182 Window opens in 122 days
Cinco de Mayo Wed, May 5, 2027 183 Window opens in 123 days
Mother's Day Sun, May 9, 2027 187 Window opens in 127 days
Graduation Sat, May 15, 2027 (approx.) 193 Window opens in 133 days
Memorial Day Mon, May 31, 2027 209 Window opens in 149 days
National Donut Day Fri, June 4, 2027 213 Window opens in 153 days
Father's Day Sun, June 20, 2027 229 Window opens in 169 days
Summer Mon, June 21, 2027 (approx.) 230 Window opens in 170 days
4th of July Sun, July 4, 2027 243 Window opens in 183 days
Ice Cream Day Sun, July 18, 2027 257 Window opens in 197 days
Friendship Day Sun, August 1, 2027 271 Window opens in 211 days
National Girlfriend Day Sun, August 1, 2027 271 Window opens in 211 days
Back to School Sun, August 15, 2027 (approx.) 285 Window opens in 225 days
World Photography Day Thu, August 19, 2027 289 Window opens in 229 days
National Dog Day Thu, August 26, 2027 296 Window opens in 236 days
Labor Day Mon, September 6, 2027 307 Window opens in 247 days
Fall Wed, September 22, 2027 (approx.) 323 Window opens in 263 days
National Coffee Day Wed, September 29, 2027 330 Window opens in 270 days
Boo Basket Fri, October 1, 2027 (approx.) 332 Window opens in 272 days
National Boyfriend Day Sun, October 3, 2027 334 Window opens in 274 days
National Cat Day Fri, October 29, 2027 360 Window opens in 300 days
Halloween Sun, October 31, 2027 362 Window opens in 302 days
Trunk or Treat Sun, October 31, 2027 (approx.) 362 Window opens in 302 days

Dates follow each holiday’s own rule: fixed dates, the nth weekday of a month, Easter computus or an explicit table. Countdowns update on every page load, so this table stays correct after the year turns.

What to make

Two pins per holiday post is enough: one aimed at the search phrase (memorial day bbq menu) and one at the outcome (summer bucket list printable). Use the UTM builder on your links so you can see which of the two actually brings readers.

Open the holiday hub

Every holiday with a countdown, 16 pin ideas and five title ideas. Free, no account.

Browse all 55 holidays

Holiday marketing calendar FAQ

What is a holiday marketing calendar?

One list of every holiday and observance day worth pinning, with the date, how many days are left, when the ideal pinning window opens, and which audience is searching: women, young men, bloggers, sellers or couples. The table below is sorted by what comes next, so the top row is always the nearest date.

When should I start pinning for each holiday?

Sixty days out for planning holidays like Christmas and Valentine’s, forty five for shorter ones like Cinco de Mayo. Each holiday page has the exact window, and the countdown shows how long you have. Pins published inside the window get picked up as the searches start.

Which holidays trend with women on Pinterest?

Seasonal style and printable holidays: in the Pinterest Trends read of 30 October 2026, fall nails, halloween nails and boo basket all sat in the top monthly terms, with valentines nails, christmas nails and spring nails inside the yearly top fifteen. International Women’s Day, Mother’s Day, chocolate and ice cream days and wedding season round out the audience calendar.

Which holidays trend with young men?

Game day and costume holidays. In the same 30 October 2026 read, last minute halloween costumes men grew more than 10,000% a month, alongside team outfit and snack searches that peak on Super Bowl Sunday. Snack recipes, costume listicles and team outfit pins are the formats that travel with this audience.

Which holidays matter most for sellers?

The Black Friday weekend: Black Friday, Small Business Saturday and Cyber Monday, all inside four days. Around it, Mother’s Day, Father’s Day, Valentine’s Day and Christmas are product pin seasons, and Memorial Day and Labor Day carry clearance sales. Sale graphics with a real price are the format that earns.